Privacy Policy
1. Introduction This Privacy Policy explains how this website collects, uses, stores, and protects personal data of users in accordance with the laws of the United Kingdom, including the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. By using this website, you agree to the terms described in this policy. 2. Information We Collect We may collect personal information that you voluntarily provide when using the website, such as when you fill in contact forms, create an account, subscribe to newsletters, place an order, or communicate with us. This information may include your name, email address, phone number, billing or delivery address, and any other details you choose to provide. We also automatically collect certain technical data when you visit the website. This may include your IP address, browser type and version, device information, operating system, time zone settings, referring URLs, pages visited, and interaction data such as clicks and time spent on pages. 3. How We Use Your Information Your personal data is used to operate and maintain the website, provide services, process requests, respond to inquiries, manage user accounts, and improve overall functionality and user experience. We may also use your information for analytical purposes, to monitor website performance, detect technical issues, and enhance security. Where you have given consent, we may send you marketing communications, updates, or promotional content. You may opt out of such communications at any time. 4. Legal Basis for Processing We process personal data in accordance with UK GDPR based on lawful grounds, including user consent, performance of a contract, compliance with legal obligations, and legitimate interests pursued by the website operator. We ensure that personal data is collected and processed only to the extent necessary for clearly defined and lawful purposes. 5. Cookies and Tracking Technologies This website uses cookies and similar technologies to improve functionality, enhance user experience, and analyze website traffic. Cookies are small text files stored on your device that help recognize returning users and remember preferences. Cookies may be used for essential site functionality, analytics, and personalization. You can control or disable cookies through your browser settings at any time. However, disabling cookies may affect the proper functioning of some parts of the website. 6. Sharing of Personal Data We do not sell or rent your personal data. Personal information may only be shared when necessary for service delivery, legal compliance, or legitimate business operations. We may share data with trusted third-party service providers such as hosting companies, payment processors, analytics providers, or technical support services. These providers are required to handle your data securely and in compliance with UK GDPR requirements. 7. Data Security We implement appropriate technical and organizational measures to protect personal data against unauthorized access, loss, alteration, or disclosure. Access to personal data is restricted to authorized personnel only. While we take reasonable steps to protect your data, no method of transmission over the internet or electronic storage is completely secure, and absolute security cannot be guaranteed. 8. Your Rights Under UK GDPR, you have the right to access your personal data, request correction of inaccurate data, request deletion of your data, restrict or object to processing, and request data portability in certain cases. Where processing is based on consent, you have the right to withdraw consent at any time without affecting the lawfulness of processing carried out before withdrawal. You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) if you believe your data protection rights have been violated. 9. Data Retention We retain personal data only for as long as necessary to fulfill the purposes for which it was collected, or as required by applicable law. Once data is no longer needed, it is securely deleted or anonymized. 10. Third-Party Links The website may contain links to external websites that are not operated by us. We are not responsible for the privacy practices or content of such third-party websites and encourage users to review their privacy policies separately. 11. Changes to This Policy We may update this Privacy Policy from time to time to reflect changes in legal requirements, technology, or our services. Any updates will be posted on this page and will take effect immediately upon publication.